Causes of a disharmonious face
Facial imbalance can have several causes. Heredity plays a major role, as bone structure, volume distribution and certain asymmetries are largely determined by each individual’s genetic makeup.
The face can also change throughout life. Some illnesses, injuries or substantial weight changes can affect the balance of features and cause visible changes.
Ageing is a common cause of lost facial harmony. Over time, skin loses elasticity, tissues sag and volumes gradually decrease. This can cause sagging in certain facial areas and accentuate previously subtle asymmetries.
What is beautiPHIcation ?
BeautiPHIcation™ is a facial analysis technique aimed at creating harmonious proportions. Beauty comes not only from restoring youth but also from balancing anatomical structures. The golden ratio, also called Phi, represents the perfect relationship doctors try to restore between facial features, its value is 1,618.
The golden ratio
Perception of facial beauty is partly based on universal criteria of balance and proportion. Many studies suggest that certain mathematical rules influence aesthetic perception regardless of culture or era.
The golden ratio, also called phi and corresponding to 1,618, is often associated with facial harmony. It describes proportional relationships found in nature, art and some faces considered particularly attractive. These proportions particularly concern relationships between the mouth, nose and different facial widths.
This arrangement creates visual balance that seems naturally pleasing to the eye. Some theories suggest our brains are instinctively attracted to symmetry and harmonious proportions associated with health and vitality.
In aesthetic medicine, the golden ratio is an analytical reference rather than a standard to achieve. It helps assess overall facial harmony while respecting each patient’s individuality and identity.

How can you achieve an attractive face ?
Leonardo da Vinci studied the mathematical code of beauty and perfection extensively. He identified the PHI ratio, considered the perfect proportion.
On the face, this ratio can be reproduced using proportional callipers. Facial features are measured and adjusted with these callipers to bring them closer to the ideal proportion.
A harmonious face respects the PHI rule and meets five criteria for natural beauty :
- Clear contours.
- Symmetry.
- Harmonious proportions.
- Good balance between light and shadow.
- Good skin quality.
Which aesthetic medical solutions harmonise the face ?
Aesthetic medicine now offers comprehensive, personalised facial treatment without surgery. It aims to correct signs of ageing, rebalance volumes and improve skin quality while respecting natural facial features and expressions.
Hyaluronic acid for facial harmonisation
Hyaluronic acid is one of the most widely used aesthetic medical treatments. Naturally present in the body, it is biodegradable and well tolerated. Injections restore lost volume, reshape areas such as the cheekbones, chin or facial contours, and rebalance proportions. Depending on the product, hyaluronic acid can also improve skin hydration and suppleness.
Using proportional callipers, facial features are measured and studied individually and within overall facial harmony. They are adjusted (lengthened, projected, enlarged…) to target the divine proportion : the golden ratio. Rejuvenation and enhancement are subtle and natural, independent of age, sex or ethnic origin because they follow a mathematical rule.
Results are immediate and last approximately one year.
Skinboosters to improve skin quality
Skinboosters treat skin quality rather than volume. They consist of lightly cross-linked hyaluronic acid that deeply hydrates the skin, improves its quality and revives complexion radiance. This treatment is particularly indicated for dehydrated, dull skin or early fine lines, contributing to natural facial rejuvenation.
Non-surgical profile reshaping to rebalance the profile
Non-surgical profile reshaping analyses the face in profile to harmonise its proportions. The forehead, nose, lips, chin and cheekbones are assessed together to restore aesthetic coherence. Targeted corrections, usually through injections, achieve a natural, balanced result suited to the patient’s facial structure.
MD Codes for a harmonious face
MD Codes are an injection method based on precise facial anatomical points. This approach treats ageing effects while considering the patient’s emotions and facial structure. Each injection point has a specific effect on tissue support, volumes and overall facial harmony.
Botulinum toxin for facial harmonisation
Botulinum toxin relaxes certain muscles responsible for expression lines. It smooths the forehead, softens the eye area and prevents deeper lines from becoming established when treatment is maintained over time. The aim is a rested face without frozen expressions.
Cryolipolysis to treat a double chin
Cryolipolysis is a non-invasive technique reducing localised fat deposits, particularly a double chin. Controlled cooling progressively destroys fat cells resistant to diet and physical activity, improving the lower facial third.
Facial beauty and expressions
Facial beauty depends on more than harmonious proportions or perfect symmetry. Facial expressions play a major role in aesthetic perception because they reflect emotions, personality and vitality.
A smile most strongly influences perceptions of attractiveness, well-being and youth. Conversely, a face frozen by excessive treatments may appear artificial and lose its natural character. Aesthetic medical procedures must therefore preserve facial movement and expressions.
Over time, certain wrinkles or hollows can create a tired, stern or sad appearance. Aesthetic treatments soften these negative expressions, restoring a more rested, open appearance while respecting natural expression.
Which treatments harmonise facial proportions according to the golden ratio ?
Several aesthetic medical treatments can harmonise facial proportions according to the golden ratio (1,618) :
• Hyaluronic acid injections to restore volume, correct asymmetries and redefine contours (cheekbones, chin, jaw).
• Injection contouring for clear features and refinement of specific areas.
• Thread lifts to reposition tissues and rebalance facial proportions.
• Skinboosters to improve skin radiance and texture for a more harmonious appearance.
Each treatment is personalised according to facial analysis and patient expectations.
How can I determine whether my face follows ideal beauty proportions ?
Ideal golden-ratio proportions are based on balance between facial parts :
• Facial height should be divided into three equal thirds (forehead, nose, chin).
• Facial width should equal twice the eye width.
• The nose should align proportionally between the eyes and mouth.
Can hyaluronic acid injections help achieve facial harmonisation based on the golden ratio ?
Yes, hyaluronic acid injections are ideal for adjusting proportions and harmonising the face according to the golden ratio.
How long do results from golden-ratio facial harmonisation treatments last ?
Hyaluronic acid injection results generally last between 12 and 18 months, depending on the product, treated area and patient metabolism.
