LIP LIFT : BRAZILIAN HUG LIPS

Dernière mise à jour : 17 July 2026

What is Brazilian Hug Lips ?

Brazilian Hug Lips is a hyaluronic acid lip injection method specifically designed for pronounced signs of ageing, such as inversion and atrophy. Unlike conventional approaches, it focuses on restoring lip structure and function as well as volume.
The main aims of Brazilian Hug Lips are :
• Correcting inversion : restoring support and repositioning tissues allows the upper lip to regain its natural curve.
• Restoring volume : targeting areas most affected by volume loss for a subtle, harmonious result.
• Redefining contours : restructuring the Cupid’s bow and corners for sharp, natural definition.
• Improving hydration : hyaluronic acid is well known for its hydrating properties.

Contents
  1. Key points
  2. Brazilian Hug Lips in Geneva 
  3. The benefits of Brazilian Hug Lips
  4. Who is Brazilian Hug Lips for ?
  5. What happens during a Brazilian Hug Lips session ?
  6. Brazilian Hug Lips results
  7. Why do lips invert and atrophy with age ?
  8. Cost of Brazilian Hug Lips : price for one syringe

Key points

Brazilian Hug Lips in Geneva 

With age, lips undergo significant changes : volume loss, upper lip inversion and tissue atrophy. These can alter the overall face and sometimes affect self-confidence.

These changes are difficult to treat. Brazilian Hug Lips provides a personalised, non-surgical solution to restore lip beauty and youthfulness.

photo of beautiful full lips

The benefits of Brazilian Hug Lips

Brazilian Hug Lips particularly suits patients over fifty with inverted, atrophied lips.
It differs from other injection techniques through :
• Restoring natural lip curvature : repositioning tissues reverses inward folding, restoring original shape and harmony.
• Subtle, natural results : restoring structure and youthfulness rather than excessive volume ensures a refined effect.
• Hydration and smoothing of fine lines : hyaluronic acid’s hydrating properties reduce fine lines in the red lip.
• Smile enhancement : correcting asymmetry and redefining contours enhances and rejuvenates the smile.
• A quick, non-invasive procedure : unlike surgery, no incision or general anaesthetic is required and there is no social downtime.

Who is Brazilian Hug Lips for ?

This technique is particularly indicated for :

  • Patients over fifty with inverted, atrophied lips.
  • Patients seeking natural improvement without excessive volume.
  • Patients seeking rejuvenation around the mouth.
  • Patients wishing to avoid invasive procedures such as a surgical lip lift. However, Brazilian Hug Lips results are less pronounced than those of a surgical lift.

What happens during a Brazilian Hug Lips session ?

At the first appointment, Dr Romano examines your lip anatomy and discusses expectations. This is crucial to establish a plan suited to your needs. Brazilian Hug Lips is an innovative, meticulous approach to lip enhancement with hyaluronic acid injections.
The area is cleansed and disinfected before injections. Anaesthetic cream may be applied.
Dr Romano uses flexible microcannulas. Their flexibility and blunt tips increase precision and minimise trauma, reducing bruising risks. This encourages quick recovery and optimal comfort.
The aim is a “C”-shaped profile contour, even product distribution and natural results.
For the upper lip, two entry points are made beneath the nasal wings. The microcannula enters there and slides into the subdermal and submuscular plane. A bolus (small amount) of hyaluronic acid is deposited, followed by a retrograde injection to the red–white lip junction. The cannula movement resembles a “hug” because it envelops the lip, giving the technique its name. These meticulous, precise injections shape and harmonise contours without compromising natural appearance.
For the lower lip, the area is divided into two segments. The approach is similar, gradually depositing product along the contour for a balanced, refined result.

photo of lip lifting with brazilian hug lips

Brazilian Hug Lips results

Initial results are visible immediately. However, the final result generally appears after around ten days, once product integration is complete and mild post-injection swelling resolves.
Results are :
• Subtly plumped, rejuvenated lips.
• Corrected inversion and restored natural, harmonious curvature.
• Well-defined contours, particularly the Cupid’s bow and corners.
• Improved lip quality and hydration.
Brazilian Hug Lips effects generally last between 6 and 12 months, depending on individual characteristics, metabolism and product used.

Why do lips invert and atrophy with age ?

Several factors contribute to these age-related changes :
• Collagen and elastin loss : these essential proteins maintain skin firmness and elasticity. Their decline causes lip thinning and laxity.
• Bone resorption : resorption in the upper jaw reduces structural lip support, accentuating inversion.
• Reduced muscle tone : muscles around the lips weaken, increasing inward folding of the upper lip.
• Skin ageing : fine lines and dehydration around the lips alter appearance.
• Environmental factors : smoking, sun exposure and an unhealthy lifestyle accelerate these processes.

Cost of Brazilian Hug Lips : price for one syringe

In Geneva, Brazilian Hug Lips costs 650 CHF for one syringe of hyaluronic acid. Valued for its enveloping, sensual result, the technique uses a single syringe.
The price remains the same for first-time augmentation and maintenance. This provides clear pricing within the average range for lip injections in French-speaking Switzerland. Price does not vary with technical complexity related to individual anatomy.

What are the aesthetic aims of Brazilian Hug Lips ?

Brazilian Hug Lips corrects inverted, atrophied lips, often associated with ageing. It restores natural lip curvature, redefines contours such as the Cupid’s bow and improves hydration for a rejuvenated, harmonious appearance.

What is the difference between Brazilian Hug Lips and Russian Lips ?

Brazilian Hug Lips mainly treats pronounced signs of lip ageing, restoring structure and function without excessive volume. Russian Lips increases height and improves Cupid’s bow definition to create a heart shape, often with added volume.

Is Brazilian Hug Lips suitable for people who have already had injections ?

Yes, it can be performed after previous injections, particularly when lips show ageing such as inversion or atrophy. An experienced doctor’s initial assessment determines the best approach for each case.

Can Brazilian Hug Lips be performed on thin lips ?

Absolutely, it is particularly indicated for thin, inverted or atrophied lips. It restores natural curvature and subtly adds volume while respecting facial harmony.