Sagging of the facial contour and the appearance of a double chin are aesthetic concerns from the thirties. While surgery offers spectacular results, it involves recovery time and a cost that many patients wish to avoid.
Modern aesthetic-oriented medicine meets this expectation with a series of non-invasive treatments that improve skin tone and reduce localized fat, without pain or social downtime.
Among these approaches, one protocol is currently generating strong interest : the Strawberry Lift – strawberry lift. Highlighted on social media and relayed by several media outlets, this treatment stands out for its dual concept : refining the lower face while densifying the skin thanks to the combination of two already recognized techniques — double chin cryolipolysis and photorejuvenation laser.
The Strawberry Lift is a facial contouring method that aims to reduce localized fat under the chin and stimulate the natural production of collagen in order to achieve a visible tightening effect.
Contrary to what its name might suggest, it is not a fruit-based treatment, but a well-considered combination of existing aesthetic technologies. The protocol is performed without anesthesia, without injections, and without incisions.
The idea is simple : cryolipolysis first acts on localized fat, while the photorejuvenation laser helps restore elasticity and density to sagging skin.
The result is a more defined jawline, firmer skin, and a more harmonious profile, achieved without surgery or pain.
As part of the Strawberry Lift, two non-invasive technologies are combined within the same protocol in order to act simultaneously on two essential aspects of sagging in the lower face.
The combination of these two treatments makes it possible to achieve an effect that is both slimming and lifting, without surgery or recovery time, with a natural and progressive result.
Cryolipolysis is a non-invasive technique based on the principle of selective destruction of fat cells by cold.
When a fatty area is exposed to a controlled temperature, adipocytes – more sensitive to cold than other cells – enter apoptosis (programmed cell death).
The body then naturally eliminates these cells over the following weeks, gradually reducing the volume of treated fat.
When performed on the double chin area, cryolipolysis makes it possible to achieve measurable slimming without pain or anesthesia.
The submental area, particularly delicate, requires a gentle approach : in the Strawberry Lift protocol, cooling is calibrated to penetrate the fatty tissue without irritating or damaging the skin.
The goal is not to remove all the fat, but to achieve a harmonious reduction that refines the lower face and the submental area.
Once cryolipolysis has been performed, a photorejuvenation laser session is carried out as the second phase of the treatment.
This well-known technique is based on stimulating the activity of dermal cells in order to restart the production of collagen and elastin.
The light beam heats the deeper layers of the skin without altering the surface. This process induces progressive tissue regeneration, improving the quality, firmness, and radiance of the skin.
Combined with cryolipolysis, the laser acts as an essential complement : it tightens the skin where fat has decreased following cryolipolysis, thus preventing any risk of secondary sagging.
It is this synergy that gives the Strawberry Lift its uniqueness : it does not simply reduce a volume, it restructures the face.
The Strawberry Lift is intended for female patients (and male patients) presenting : a mild to moderate double chin ; slightly sagging but still elastic skin ; realistic expectations regarding the result ; the desire for a non-invasive treatment, without social downtime.
On the other hand, this technique is not indicated in cases of severe skin laxity, muscle laxity, or significant submental fat excess.
The treatment is performed in the clinic, in a comfortable setting and without any special preparation.
A preliminary assessment is carried out before the session, Dr. Romano performs a precise morphological evaluation : thickness of the fatty tissue, skin quality, muscle tone, facial symmetry.
This step is crucial to personalize the protocol and ensure a balanced result.
The first phase consists of placing a cryolipolysis handpiece specifically designed for the double chin area. The device locally cools the skin to a controlled temperature, leading to selective crystallization of adipocytes. The sensation felt is that of intense cold, sometimes accompanied by slight tightness, but the procedure remains perfectly tolerable. This step lasts about fifteen minutes.
Following this, a photorejuvenation laser session, scheduled two weeks later, is performed on the same area. The beam penetrates the deeper layers of the skin, generating gentle heat that contracts existing collagen fibers and stimulates their renewal. This action provides an immediate tightening effect, complemented by a progressive improvement in skin quality over the following weeks.
The complete session lasts on average 30 to 40 minutes.
The treatment causes slight redness and mild localized swelling. The patient can immediately resume professional or social activities.
No special care is required, apart from good hydration and the usual sun protection.
To obtain an optimal result, it is generally recommended to follow a protocol of four sessions, spaced one to two weeks apart. The number of cryolipolysis sessions may vary from one to three.
Each session acts cumulatively : cryolipolysis gradually reduces submental fat, while the photorejuvenation laser improves skin tone.
The first effects are visible from the second session, but the final result is obtained six to eight weeks after the last session, the time needed for the destroyed adipocytes to be naturally eliminated.
According to clinical studies and medical experience, the duration of results ranges between twelve and eighteen months . A balanced diet, a healthy lifestyle, and appropriate skin hydration help prolong the effects of the treatment and preserve skin quality in the long term.
The effects most frequently observed after a Strawberry Lift treatment are the visible reduction of the double chin, the definition of the jawline, and the improvement of skin density and elasticity.
The goal is not to transform the face, but to enhance it and rebalance the profile. Thanks to the synergy between cold and laser light, the result is a harmonious definition effect of the chin, jawline, and profile. This protocol can be part of medical profiloplasty.
The Strawberry Lift has an excellent tolerance profile.
Side effects are rare and transient : slight redness, a feeling of tightness, or local numbness that may persist for a few hours after the session.
No social downtime is necessary.
The main contraindications are pregnancy and breastfeeding, circulatory disorders, healing disorders, cold-related conditions, active skin conditions, the presence of wounds or infections in the area to be treated.
As with any aesthetic treatment, a prior medical evaluation is essential in order to rule out any contraindications and adjust the protocol.
In Geneva, the Strawberry Lift is part of a comprehensive approach to non-invasive facial rejuvenation.
The treatment can be offered alone or combined with other gentle treatments, such as mesotherapy or gentle peels, to improve overall skin quality.
Under the supervision of an experienced physician, each session is tailored to the facial morphology, the density of adipose tissue, and the patient’s expectations.
Personalized follow-up, the right choice of settings, and the quality of the equipment are the keys to a harmonious and safe result.
The Strawberry Lift does not claim to replace a surgical facelift, whose results are structural and long-lasting.
However, it is a gentle and appealing alternative for people who want to improve their profile without a scalpel.
It acts where cosmetic skincare is no longer enough, while avoiding the constraints of surgery : no anesthesia, no scars, no recovery time.
Its success lies in its ability to firm, define, and refine the lower third of the face with a natural look, without freezing facial expressions.
The price of the Strawberry Lift is based on a personalized medical protocol, defined at the end of a prior consultation. The treatment combines cryolipolysis sessions, billed at 600 CHF per session, the number of which generally varies between one and three depending on the thickness of the fat deposit to be treated, and laser photorejuvenation sessions designed to densify and firm the skin. This latter technique requires one to three sessions, completed by an annual maintenance session, at a price of 500 CHF per session.
The Strawberry Lift is indicated for the double chin.
The discomfort is moderate and temporary.
The results last one year. Regular maintenance, one photorejuvenation session per year, helps prolong the benefits of the treatment.
Redness or mild swelling may occur, but they usually disappear within a few hours to a few days.
Daily activities can be resumed quickly after the session.
Yes, it can be combined with other aesthetic treatments as part of a personalized treatment plan.
